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6) Nairn, Agnes & Cordelia Fine (2008), “Who’s Messing With my Mind? The Implications of Dual-Process Models for the Ethics of Advertising to Children,” International Journal of Advertising, 27 (3), 447–70.
Про неосознанные процессы
1) Miniard, Paul W., Deepak Sirdeshmukh, & Daniel E. Innis (1992), “Peripheral Persuasion and Brand Choice,” Journal of Consumer Research, 19 (September), 226–39.
Маркетолог в Париже. Как влюбиться в науку и обрести голос через блог, чтобы открыть агентство в Париже
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Наташа Панфилова
